If you’re looking to improve brand identity, reduce shipping costs, increase repeat purchases, and improve environmental friendliness, custom-printed boxes are the way to go. Printed shipping cartons may not be as attractive as custom-printed ones, but consumers will be more likely to notice them. And with 96 percent of the population shopping online at least once a month, custom boxes wholesale are a smart marketing choice. But why should you use them?
Enhance brand identity
Using custom made boxes to package your products is a great way to reinforce your brand identity. Research has shown that consumers will be more likely to make a repeat purchase if the packaging looks attractive. In fact, 52% of consumers say they would purchase products from a company that uses premium packaging. Although ROI is difficult to quantify, there are many ways to use customized boxes to boost brand recognition. Below are some ways to do so:
Customized retail boxes can strengthen brand identity, boost productivity, and reduce production costs. Some companies choose boxes with imprinted company names or logos for their products. These imprinted boxes help boost brand identity and draw new customers. They also help a company stand out from the crowd. To make your custom boxes more appealing to consumers, consider using eye-catching designs and colors. Once your brand identity is established, you can make the boxes stand out among your competition.
Reduce shipping costs
Many manufacturers have discovered that using custom boxes can reduce shipping costs by up to 20 percent. By reducing the cubic volume of a shipment, you can lower shipping costs and save on packaging and protective materials. The savings can be significant and can be applied to other business expenses, such as further expansion. Here are some tips on how to reduce shipping costs with custom boxes. Read on to learn how! Now go and start reducing your shipping costs!
When shipping packages, always check shipping rates and then make sure you get an accurate estimate of how much it will cost to ship the package. The rate of shipping varies depending on the size and weight of a package, so make sure to check the shipping rates before placing an order. If you are unsure about shipping costs, ask the carrier if they offer hybrid services. These services generally cost less but ship to the nearest post office, so it may take a few days longer to receive the package.
Promote repeat purchases
Custom boxes are an excellent way to promote repeat purchases. Not only do they make your products stand out from the competition, but they also help you build brand recognition and consumer trust. In turn, this leads to less price sensitivity. Customers that are loyal to a brand are less likely to switch to a competitor’s product and are more likely to spend more money on a product. Likewise, customers who are loyal to a brand are less sensitive to price increases.
Consumers love getting a custom box. They feel special and exclusive, which makes them even more likely to make a repeat purchase. Personal touches like thank-you notes and a list of your company’s values will ensure repeat purchases. These little touches will make them feel special and will guarantee your customers buy from you again. Here are some great resources for custom boxes and poly mailers:
Improve environmental friendliness
If you’re looking for a packaging solution that will help your business improve its environmental friendliness, consider incorporating cardboard boxes into your packaging. Not only are they 100% recyclable, they’re also a great way to advertise your eco-consciousness to the world. Ethical shoppers are looking for eco-friendly businesses and companies. By incorporating sustainable practices into your packaging, you’ll stand out from your competitors and attract new brand loyalty. Your business will benefit while the world benefits from your efforts.
Many packaging companies offer wholesale rates when you buy in bulk. This is an especially good option if you want to make your packaging last longer. You can get a good deal if you order a large volume of custom boxes. Packaging companies also know how to comply with regulations regarding sustainable design. Some of the most environmentally-friendly inks are biodegradable and made from milk proteins, not petroleum. Choosing an eco-friendly material will also help your business grow and attract new customers.